On the heels of its acquisition by Twitter, TellApart chief executive Josh McFarland tells Greylock Partners how he grew the company from $7M to $100M in revenue.
McFarland returns to the time early in the company’s history when he had dinner with his friend and TellApart investor, Evernote CEO Phil Libin. TellApart had closed the fiscal year at $7M in revenue — a big number for a young startup. At a pivotal moment for McFarland, Libin said, “That’s great you got to $7M. But what’s your plan to get to $100M?” Leaving dinner, McFarland understood he needed to shift his thinking from seeing himself as a founder to thinking like a CEO.